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Archive for Colin Mitchell

A NEW SCHEME TO HAVE SHOWS PAY $150 FOR A REVIEW WILL HURT L.A. THEATER

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Steven Leigh Morris  – LA Weekly

So you’re a theater having a hard time getting audiences. A new plan under way by the ever-tempestuous L.A.-based theater website Bitter Lemons allows you to pay the website directly for a published review, with the reviewer receiving the lion’s share of that payment — no guarantee of a good review, and you can’t select the reviewer, but it’s at least a guarantee of a review by “an experienced critic.” It’s something like when playwrights or screenwriters pay an expert to read their drafts, or a theater pays a dramaturg or script doctor — the major difference being that Bitter Lemons’ “initiative” is not just a private exchange, it’s a public one that involves readers and audiences. So what’s the problem? Read more…